About Us
With a passion for technology and corporate travel, Troy is always looking at ways to push the boundaries and lead the industry in a direction that benefits both TMC's and their customers.
CEO & Founder
Troy Winterbottom
'ello was founded in 2020 by serial technology entrepreneur Troy Winterbottom. Having worked for large travel management companies combined with building his own startups, Troy has a perspective on the corporate travel industry that very few see. It's through this unique and refreshing perspective, together with his engineering skills and deep travel industry experience, that 'ello was launched.
To ensure 'ello remains at the forefront of our industry, Troy has assembled a loyal army of very experienced engineers, designers and user experience professionals. The 'magic moment' philosophy Troy has engendered into the culture of his team, together with a technology vision that embraces the very essence of what innovation looks like, will allow both TMC's and their customers to truly discover the very powerful outcomes that unrivalled technical talent, combined with modern technology capability, can provide.
